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Zara makes its Peruvian debut with a store in Lima
Zara debutes in Peru with the lauunch of a store in Lima’s upscale Jockey Plaza shopping centre, where it will offer shoppers its Woman, Man and Kid collections displayed across more than 1,800 metres of retail floor space.
The store occupies a coveted location in the mall and features a stunning façade spanning more than 100 metres, both of which ensure that the new Zara takes centre stage in one of Peru's most prominent shopping centres.
For shoppers in Peru, Zara offers fashion collections for women, men and children which are custom tailored for the Southern Hemisphere, given the difference in climatic conditions from the Northern Hemisphere. With its arrival in Peru, Zara builds on this exclusively-chosen Southern Hemisphere collection, which it also offers at its stores in Australia, South Africa, Argentina, Brazil, Chile and Uruguay. Zara thus adapts the latest trends to garments and fabrics suitable for the fashion campaign specific to each hemisphere’s season, in collections which are constantly refreshed with new items landing in stores twice weekly.